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4. Landing Page (Lead Generation)

MPawlik Virtual Assistant Case Study #4

LANDING PAGE (Lead Generation)

 

Client:

Wellness Coach and Inspirational Speaker helping busy people to prevent burnout, feel better, perform better and live a healthier life.

Problem:

My client was preparing the launch of his online program supporting busy people in the workplace but needed a landing page to introduce his lead magnet. He didn’t have the know-how of how to create a landing page but wanted to use his time for speaking events he was taking part in, so he needed someone who will come up with solutions and get the job done.

My Solutions:

We explored the possible routes with landing page creation and I came up with a tailored solution for my client. I utilised his website as a very cost-effective and efficient way of having a landing page. I used the WordPress platform to create a Landing Page which was within the branding guidelines for the whole website. As a result, the landing page was set up properly to collect leads and their email addresses. The client wanted to follow up with them personally so I integrated a contact form onto the page. I have also created options to upsell and sign up to a paid course directly from the landing page.

Feedback:

“I run my own solo business delivering coaching and workshops. I often find it hard to stay on top of all the behind the scene business activities that need to be done which is why I wanted to find a virtual assistant. Magdalena has been brilliant. She helped me build a landing page which was something I needed to do but has not had the time or technical know-how to do it myself. She is extremely good at what she does: very helpful, punctual and most importantly reliable. I am extremely happy with her work and would highly recommend her.”

 

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